The Marketing Manager is responsible for the hospital’s marketing, public relations and media activity. Coordinates all press releases in accordance with QHC policy. Creates strategies and advertises the services of the hospital in order to develop growth and increase revenue toward viability of the institution. Performs market analysis of primary and secondary service area to aid in creating strategic advertising campaigns to promote specialized services to targeted market. The goal of each program will be to promote hospital services and to continue to improve community relations and increase awareness.
Thought Provoking: Capable of making others think deeply on a subject
Team Player: Works well as a member of a group
Loyal: Shows firm and constant support to a cause
Leader: Inspires teammates to follow them
Innovative: Consistently introduces new ideas and demonstrates original thinking
Functional Expert: Considered a thought leader on a subject
Enthusiastic: Shows intense and eager enjoyment and interest
Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well
Dedicated: Devoted to a task or purpose with loyalty or integrity
Self-Starter: Inspired to perform without outside help
Goal Completion: Inspired to perform well by the completion of tasks
Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization
Bachelors or better in Marketing.
• 3-5 years experience in marketing, hospital setting preferred. • Requires speaking in front of large number of people with differing agendas and backgrounds. • Requires sensitivity to special culture of rural, small-town environment. • Ability to interact with hospital personnel, physicians, medical office staff and business. • Excellent interpersonal and time management skills and ability to maintain confidentiality.